Gas stations and convenience stores have always been at the forefront when it comes to adopting new, innovative technology because transaction speed and customer loyalty are among top concerns. Many consumers today rarely talk to a cashier or attendant, and point-of-sale technology and loyalty programs are becoming increasingly sophisticated. So, it is crucial for these businesses to have an effective, updated form of payment methods available to customers.
The rise of electronic payments may have saved storeowners labor costs, but it has also increased processing fees. Trying to decrease these costs has never been more urgent. Consumers are constantly turning to credit cards for small purchases, and increasing fuel prices are pushing consumers away from cash and toward credit cards, as well.
As credit card fees and gas prices cut into your profits, you need to keep costs as low as possible, but you do not want to sacrifice security and efficiency when it comes to making the payments. MerchantPro Express processes the entire range of electronic and check payments methods, so you can reduce the number of vendors you work with.
Let’s not forget about your internet connection; it makes payment processing faster and more protected. However, your internet connection also provides online access to transactional data, improves reporting capabilities, and makes back-office processes, such as managing chargebacks, much easier.
